Why Attend

Focus is unlike other user group conferences because it's about diving deeper into exclusive topics most pertinent for success in specific roles. The purpose of Focus is to allow the participant to concentrate their attention on getting the most advanced content and learning possible around Dynamics 365. Content is broken out by functional and technical topics so there is deep dive learning for both user types as well as the team that supports the Dynamics 365 environment day in and day out for their organization.

There will be no general sessions - just two days' worth of rolling up your sleeves and spending more time in targeted tracks. Focus will feature very deep, advanced topics that are covered within a 90 minute session time. Sessions are kept small in numbers to encourage a learning environment.


Closing the Gap

Focus grew from the desire of Dynamics 365 community, who voiced they were experiencing a gap and wanted to find the deeper content training needed when working with such robust products. The unique learning structure provides the immersive education needed to bring skills and confidence to a new level.

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How does Focus compare to Summit EMEA?

Many companies in the Dynamics communities elect to attend both Focus and Summit EMEA. Use this chart to help you assess which team members to send to which conference:



Summit EMEA

Number of attendees

100 - 600


Content Level


Beginner, Intermediate, Advanced


More limited scope with specific learning tracks.
The learning will focus on Dynamics 365 Finance and Operations, and Customer Engagement.

Within each segment, content will be divided into two tracks: Functional and Technical.

Wide range of content 
Includes an Exhibitor Expo

Session Presenters

Technical and Functional Experts

End Users & Subject Matter Experts

Presentation Type

90-Minute Deep-Dives

General Session, Keynotes, Member Showcases, Ask the Experts and How Tos

Number of Days